Retention Metrics

Posted by shweta · 4 weeks ago · 0 replies · in 📧 Email & Retention
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    • June 11, 2026 at 1:00 am #248
      shweta
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      What are the key metrics to track in an email retention program -open rate, CTR, CTOR, unsubscribe rate — and what benchmarks should a beginner aim for?

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